About Voice of Financial Reason
Voice of Financial Reason is a newsletter and
e-mail alert service published by Hodge Financial
Services, LLC to serve investors with a moderate
risk tolerance through the use of an “Active”
asset allocation method utilizing:
· US Mutual Stock & Bond Funds
· Exchange Traded Funds (ETF’s)
· International Stock & Bond funds
· Individual Stocks
· Money Market Funds
Our subscription consists of three parts: the
monthly Voice of Financial Reason newsletter;
monthly Stock Performance Update with stock recommendations;
and periodic e-mail alerts.
Our service is designed to be both educational
and specific in terms of investment advice. The
basic newsletter which is published around the
15th of each month is 4 pages in length and is
intended to give our readers a concise overview
of the important news that we believe is influencing
the stock and bond markets. The monthly newsletter
includes reviews of the economy, the stock &
bond markets, and our recommended asset allocation.
This portion is intended to give you guidance
in allocating your investment assets among the
various asset classes. Our asset allocation model
is based on our analysis of the risk versus potential
reward of holding assets in each of the major
asset classes. Shifts in our recommended asset
allocation are based on our outlook for the next
6 months. The Feature Article section of the newsletter
is an in depth discussion of what we believe were
the most important news events during the month.
Our discussion tries to add a historical perspective
to the story and our opinion as to its effect
on the stock and bond markets.
In January of 2002, at the urging of our readers,
we added a stock recommendation section to our
newsletter. A common complaint readers had with
stock brokers is that they were only told when
to buy a stock and received no advice as to when
the appropriate time was to sell their positions.
With all of the changes brought on by the internet
and the ease of purchasing stocks online, more
and more individual investors are now handling
their own portfolios. Our stock picks are solid
companies which we feel are currently undervalued
and in an industry well positioned for growth
in the future. We keep a very limited number of
stocks on our recommended list and track these
stocks very closely. A stock performance update
is sent out at the beginning of each month, which
details the current stock price, the price it
was recommended at, as well as the target price
for the stock.
It is our practice to own all of the stocks
we recommend. The positions we take are not large
enough to influence the stock price in any way,
but our ownership keeps us focused on the portfolio.
The advice we offer in our newsletter is unbiased.
We receive no commissions from the investments
we recommend, we do not sell any products, nor
do we collect an asset management fee or sell
advertisements. We earn our income solely from
subscriptions. Our long term success with this
newsletter is aligned with the long term investment
success our readers receive from following the
advice in our newsletter.
In addition to our monthly newsletter and stock
performance updates, we also periodically send
email alerts to our subscribers to recommend taking
action with a particular stock or to advise changes
in their asset allocation. We maintain an active
email database, enabling us to communicate rapidly
with our readers and provide them with useful
and timely information.